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Get Your WordPress Blog To Rank Well In Google With SEO

search-engine-optimization.jpgBecause of the way blogs are structures and how they work, sometimes, it can be said that Search Engine Optimization (SEO) for blogs is one step further than websites. While most of these techniques eventually also require a some tweaking, blogs need to be tweaked from a systems perspective – one single change to the blog template will affect all the individual posts.

Here are three points you will want to implement on your WordPress blog, to get it better optimized for search engines.

1. Change your permalink structure

The WordPress default installation has a permalink URL that goes something like https://www.myblog.com/?p=123. While Google does let pagerank flow into single parameter URLs like this, a more optimized permalink URL would go by the structure of https://www.myblog.com/category-name/post-name/

The reason for this is because if you are writing for SEO, you would most probably have keywords in your post title, and WordPress uses the post title to generate the post slug. Using this permalink format would result in the permalink URL with keywords embedded within.

2. Customize the page title to change for each post

The default WordPress title format for individual post puts emphasis on the blog name, putting the blog name before the post title. However, from an SEO perspective, it would be wise to have a different title for each page (post) in the website, therefore, tweak your single.php file, and make sure you change your title for the page to be something that emphasizes the post title first, before displaying the blog title. The blog title is already used for the home page!

3. Get more inbound links by commenting on other blogs

One of the best ways to automatically get an inbound link to your blog is to go ahead, search technorati for blogs that are relevant to you, and then start posting valuable comments on these blogs. In fact, this does not only help you get an inbound link, potentially raising your page rank, but if your comment is valuable, readers of the other blog would also want to drop by your blog as they read the comment.

4. Modify your template to ensure proper use of header tags

Unfortunately, but true, most templates featured on the web are built only with aesthetic appeal in mind. Designers who work out the templates use CSS classes to tweak the look and feel of the site. However, what search engines see eventually is the underlying HTML. Make use of the header tags H1 to H6 to properly emphasize and show the hierarchy of information in the site.

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  1. WordPress优化:如何提高博客文章搜索排名/怎样提高Google搜索排名 | 睡到自然醒blog on September 13, 2008
  2. SEO – Getting on Google | IT Support in Bournemouth - IT Geeko Ltd on October 6, 2010

15 Responses to “Get Your WordPress Blog To Rank Well In Google With SEO”

forexadvice on Oct 6, 2008, 11:35 pm  

Applying tips on progress 🙂


Armand on Feb 28, 2009, 6:26 pm  

I’ve applied the above tips, especially the first one. I think it’s the most important thing to set for a new blog.

Christopher on Apr 2, 2009, 8:39 am  

Tahns for the tips, I can optimize my blog now!

Discus Group on Apr 2, 2009, 8:40 am  

I think you meant thanks 🙂

parsonsay on Apr 7, 2009, 12:40 am  

Thanks for your tips. I’m doing #3.

Daniel Pereira on Apr 11, 2009, 1:52 pm  

and of course, you have missed the most important aspect of them all.. to publish great content! like you do.. after all that’s what will get indexed.. ehehe 😉

Noel Adams on May 1, 2009, 6:17 pm  

Actually a good read, I will be putting this to use in my blog

william on May 8, 2009, 6:09 am  


thanks for the tips, will come in good use as my keyword ranking has for some reason gone down past few days 🙁

but thanks again

Craig on May 19, 2009, 2:30 am  

Thanks for the tips.

I’m currently just using


are there any advanatges to using


DirkDiggler on Jul 14, 2009, 11:18 am  

Great tips. Thanks.

Racerbook on Jul 21, 2009, 6:05 pm  

Not to sure about how to modify templates but will look into that. I’ve been trying to get a page rank on my Racing Social Network site but have not had any success yet. Thanks for the tips.

J. P. on Aug 23, 2009, 7:32 pm  

Excellent, great tips! Thanks a bunch…

Gerry on Aug 28, 2013, 6:29 am  

Excellent advice, thanks